A provider of online software and operator, is pleased to announce it has begun an intensive marketing, promotional and advertising campaign for MyHomeTownZip.com.

MyHomeTownZip.com is designed to provide local businesses with an advertising solution that provides a local target community audience and most of all, cost effective to your ROI budget.

The strategy of building the your company’s identity at MyHomeTownZip.com will encompass a number of aspects of marketing Local Zip Codes in order to build the company’s brand name search and the acquisition of new customers drawn to your business.

As an example MyHomeTownZip is building a local foundation of customers that have been nurtured at the company’s proprietary site, and this database is now significant in numbers for advertisers to display their services on the web. MyHomeTownZip.com intends to convert local searches into cash for advertisers who participate at MyHomeTownZip.com

73% of American adults (age 18-plus) go online to use the internet. Age continues to be a strong predictor for internet use; 89% of 18-to-29 year olds go online, compared to 82% of 30-to-49 year olds, 71% of 50-to-64 year olds and 34% of those age 65 and older. Source (Pew Internet & American Life Oroject, March 2006).

The new MyHomeTownZip.com site is already achieving a measure of success and we are starting to build positive momentum. Advertising and promotional efforts are being established to focus on customer search by local zip codes and the development of a leading online local search brand. And we have already begun by employing a number of aggressive tactics including online advertising, mainstream media, search engine optimization, keyword buys and email promotions. We believe both advertiser and search by zip customers will be pleasantly surprised by some of our forthcoming and soon-to-be announced promotions.